AD LITTE1
1 Extracted from the latin “Ad litteram”
adv. to the letter · exactly
syn. de verbo ad verbum · faithfully
A resemblance homophony for “add light”
because to photograph is, literally,
to write with light
_
STUDIO2
2 From the Latin “Studium”
n. study · zeal · dedication
The pursuit of a craft
through observation
experimentation
and practice
n. study · zeal · dedication
The pursuit of a craft
through observation
experimentation
and practice
BEHIND THE LENS
CARLOS OLIVERO ESCALANTE
Trained in cinematography and digital arts in Caracas
12+ years directing photography and post-production across editorial, gastronomy, commercial, and advertising
Built his career in Santo Domingo before relocating to Madrid, where he now works as an independent photographer, retoucher and audiovisual producer.
AD LITTE
_ STUDIO
_ STUDIO
PRACTICES
PHOTOGRAPHY
RETOUCHING
DIRECTION
FOUNDATIONS
IMAGE
MEMORY
IDENTITY
IMAGE
MEMORY
IDENTITY
PRINCIPLES
STRUCTURE
CREATIVITY
COHERENCE
STRUCTURE
CREATIVITY
COHERENCE
SERVICES
VIDEO
EVENTS
SOCIALS
FASHION
RETOUCH
PRODUCTS
PORTRAITURE
ADVERTISING
COMMERCIAL
GASTRONOMY
AI VISUALS
EVENTS
SOCIALS
FASHION
RETOUCH
PRODUCTS
PORTRAITURE
ADVERTISING
COMMERCIAL
GASTRONOMY
AI VISUALS
SCOPE
OF WORK
OF WORK
01 OBSERVE
02 DEFINE
03 CREATE
04 REFINE
05 DELIVER
Understanding your vision before making creative decisions
02 DEFINE
Building the concept, references and creative direction
03 CREATE
Producing imagery that align with your identity and goals
04 REFINE
Editing and refining the final visual narrative
05 DELIVER
Delivering polished content ready to be shared and used
Please complete the inquiry form with as much detail as possible, including:
session type, location, visual references, and preferred timeline.
Once your inquiry has been reviewed, I’ll be in touch to discuss availability and prepare a tailored proposal.
€425 starting at
2 - 4 Hours - Creative Direction Included
Photography sessions designed to elevate your personal or professional image through contemporary visual direction.
€550 starting at
3 - 5 Hours - Complete Visual Identity
Creative production designed for brands, restaurants and businesses looking to build a consistent visual presence with intention and style.
€325 starting at
2 - 4 Hours - Event Coverage
Photography coverage for meaningful moments, celebrations and events, captured with a documentary and editorial approach.
Studio rental is not included in any package
and will be quoted separately when required
Prices apply to sessions within Madrid city and do not include VAT
Additional travel fees may apply for locations outside the M-30 area
Additional travel fees may apply for locations outside the M-30 area